A book to understand the key ideas behind smart technologies and the management principles needed to successfully implement them.
Welcome to my site!
I am a Professor in the Department of Tourism at Universidad Nebrija, where I direct the Master’s degree in Business and Tourism Destinations. My current research focuses on the study and modeling of tourism as a complex system. Before joining the university, I developed my professional career as a business consultant for more than 15 years. I have also been founder and CEO of several startups in the transport, tourism, technology, and business consulting industries.
PhD in Economics and Business Management, 2016
Universidad de Alcalá
Executive MBA, Operations and Production, 1998
Instituto de Empresa
BS in Economics, 1997
Universidad Autónoma de Madrid